Digitevent allows you to create segments. Create custom filters to isolate a part of your contacts according to specific criteria.


To set up these filters you can use several parameters such as sending campaigns, sorting contacts, ticketing, check-in, website, etc...


How do I create a segment?


In your Back-Office > Manage tab > General > Segments > Create a segment.


You will also find a shortcut to this feature in General > My contacts > funnel icon > + New segment.


Start by naming your segment, then click on "add a condition".

  1. Choose the field (column) that will be affected by your condition.
  2. Then click on the second list that appears to select the corresponding action (Is, Contains, Does not contain...).
  3. In the third list, choose the desired information.


When you create a segment, you can specify and combine as many conditions as required. These can be:

  • Cumulative conditions: The contact will match all conditions.
  • Alternative conditions: The contact will match at least one of the conditions.


Notes:

  • The segmentation of a campaign can be done with several predefined segments. Example: "Confirmed contacts" + "VIP contacts".
  • In the Stats tab, you can view participant data by segment directly from your custom dashboard.


Segments allow you to set criteria on fields (default or custom) for example: 

  • Filter all contacts with the invitation status "declined".
  • Filter all contacts that have not opened the invitation campaign.
  • Filter all contacts who signed up after MM/DD/YYYY.
  • Communicate differently according to the types of participants. 
  • Control the different accesses to your event.